The Strategy That Fills Birthwork Businesses Faster Than Social Media
Niamh Cassidy Word of mouth and professional referrals brought in 30% of my income last year. Here's the strategy that makes it happen — and how to start building it this week.
Niamh Cassidy 
We All Have the Same 24 Hours… But That’s Not the Whole Story
Niamh Cassidy Many entrepreneurs hear “we all have the same 24 hours”. But when you’re building a business alongside real life, that isn’t the whole story. Let’s talk about time, capacity and growing a sustainable business.
Business Advice Birth Workers Should Ignore in 2026 (And What Actually Works Instead)
Niamh Cassidy Are you hearing confusing marketing advice online? In this article, Niamh Cassidy explains three pieces of business advice birth workers should ignore in 2026 — and what actually works to grow a sustainable birth business.