
❌ Despite trying hard the bookings are inconsistent and you're not sure what you're doing wrong
❌ You keep doing more clinical training hoping this service or qualification will be the one to finally bring in clients
❌ You've tried following all the generic business advice but found it doesn't really fit the ethics of this work
❌ Some days you wonder if it's actually worth keeping on going with it or whether its time to cut your losses
You have a simple, sustainable marketing routine that actually works for you. No more scrambling for ideas or wondering what to say — just a clear plan that helps the right clients find you consistently.
You’re no longer doing this on your own. You’ve a supportive network of other birthworkers and a birthwork business coach around you — people who get it, share ideas, cheer you on and help you move through the sticky bits with far more ease and confidence.
You feel confident in your skills, your pricing and your place in the birthwork world. You’re no longer comparing yourself to everyone else. You’re grounded, clear and growing a business that fits your life — not the other way around.




Most of us trained to support families, not to become marketers. So if you’re struggling to keep all the plates spinning, it doesn’t mean you’re bad at this, it just means you’ve been trying to do it without the structure, support and strategy you deserve. The good news? You don’t need to do this alone, and you don’t need to work any harder. You just need a clear plan, simple tools that actually help, and a community who understands this work as deeply as you do.
The doors to Your Birth Biz Besties only open a couple of times a year, and this week is one of them.
Join between Tuesday 9 June at 9am IST and Thursday 11 June at 5pm IST and you lock in €37 a month for as long as you stay a Bestie. After Thursday, the price goes to €47 and the doors close until later in the year.
Joining during launch week also gets you a launch-only bonus: a 1:1 strategy and onboarding call with me. Just the two of us, mapping out exactly what to focus on first so you don't land in the membership wondering where to start. If the first half of this year wasn't all you'd hoped it would be do not let the second half be the same. Do something different, get different results. We're all here waiting to help you along.

Imagine having a place where you can finally stop trying to do everything on your own. A place with clear direction, simple tools, accountability and a community who genuinely gets the birthwork world. That’s exactly what Your Birth Biz gives you.
Inside the membership, you’ll learn how to attract clients, create steady momentum in your business and build visibility in a way that feels ethical, aligned and sustainable. No overwhelm. No guesswork. Just step-by-step support and a network that lifts you as you grow.
Join now for less than two cafe lunches. Locked in for as long as you stay a Bestie, even when the price goes up.
Just a couple of extra lactation visits or private antenatal class bookings or less than half an extra birth client or one postpartum block in a year more than covers the entire annual cost. The membership doesn't sit on the cost side of your business. It sits on the income side.
The €37 a month Bestie rate, locked in for as long as you stay
A 1:1 strategy and onboarding call with me (launch-week bonus — not part of the standard membership)
Full access to the Besties community, Hot Seat coaching, the bite-sized training library, guest expert trainings and Bestie discounts on NEST and 1:1 coaching
Cancel any time, no awkward emails
Bottom line — you have nothing to lose and a whole lot to gain.
A year ago, Tina-Marie was stuck. She had the training. She had the skills. She had the testimonials to prove she did great work. But the bookings were trickling in rather than flowing and the gap between what she knew she could do and what she was actually letting herself ask for felt unbridgeable.
In her own words:
"I felt like I was stuck. I was bringing in some people for my workshops, my doula clients were trickling in. However, I wasn't confident in actively searching and reaching out to them. I feel proud and positive about the services I offer. I know I can do a great job, I have the testimonials to prove it, but I was still stuck in a more conservative mindset."
Sound familiar?
This is the place so many birthworkers find themselves in. Not because they aren't good at what they do. Because the leap between "I do good work, I can help people" and "I'm great at getting people to sign up with me" is big, and hard.
After six months in the membership Tina-Marie said "My mindset is shifting. With the Birth Biz, I find that my mindset is more business-like. I'm focused on reaching more people and bringing my services to as many people as I can. I have confidence in my services and capabilities and now I'm reaching out to expand and share rather than curl up and be afraid to try anything."
The shift didn't happen from one training or one bit of advice. It happened from being in a room of birthworkers asking the same questions she was asking, getting support from someone who understood her work and her home life and from being held accountable when she said she'd do the thing.
A year in Tina-Marie wrote:
"Sold out my June workshop and then got 2 messages about another June date... I've never booked 2 workshops in a month, but went about it and now that one is sold out too — as well as another sold out workshop the weekend after!"
Yep, three sold-out workshops within weeks of each other.
From someone who, a year earlier, wasn't didn't feel confident enough to actively reach out to potential clients. That's not magic. That's what happens when a skilled, ethical birthworker stops trying to figure everything out alone and gets the right support, beside her, consistently.
When asked what she loves most about being a Bestie:
"Being held accountable in the group. Sharing all of the wins and encouraging others if things don't go to plan and having others encourage me as I try to figure more out. Also the flexibility and support. I love that I can dip in and out. I also love that when I have the capacity to engage, someone will always encourage me along."
And what she'd say to a birthworker on the fence:
"Feel the fear and lean into it. We were all where you are nervous, excited, feeling like an imposter. With the support of the Birth Biz, I am smashing my goals and trying out more in a supported environment. Come join us and let us support you too. Just take the leap, you'll be supported. It was worth being brave in investing in myself and my business."
Are you ready to get the support you need too?
There's nothing extraordinary about Tina-Marie's situation that you don't share. She's a skilled birthworker who was working too hard, asking for too little, and trying to figure it all out alone.
The thing that changed wasn't her skill.
It was her support.
Join Your Birth Biz Besties and step into the same room and maybe next year I'm sharing your story.
Just a couple of hours a month. Everything is designed to be quick, doable and actually useful, even if you've got a baby on your lap!
No problem, you are not locked into your monthly membership with a long complicated contract. Cancel anytime.
No problem! You can submit your questions in advance and watch the replay when it suits you.
Not at all. Whether you're just starting out or you've been in business for years, this membership will help you take consistent action and get regular support.
The investment during launch week (9–11 June) is €37 a month, locked in for as long as you stay a Bestie. After Thursday at 5pm Irish/UK time, the price goes to €47 for new members. No hidden fees.
Members get first access and exclusive discounts on my other offers – including my Inner Circle NEST Programme and 1:1 coaching sessions. There's also a monthly competition for a 1:1 coaching session exclusive to members.
Your Birth Biz Besties is still in its founding period, so I'm offering a flash launch rate for anyone joining during this week's open doors. Once you're in at €37, that's your rate for as long as you stay, even when it goes up for new members.
Easy, just pop us an email at [email protected] and we are happy to answer any questions you have.
Let's get you booked in for Connection Call to discuss what it is you need and bring you through some other options. Email [email protected] to arrange.
I started The Pregnancy & Postnatal Entrepreneurs Collective because I saw so many birth & postnatal professionals struggling to build a business that could support them.
Ever since I've been able to support hundreds of doulas, lactation consultants, antenatal educators , hypnobirthing instructors, postnatal fitness experts (if they work with pregnant or postnatal families I've helped them), to work on their mindset and grow their businesses.
A little more about me:
Award Winning Lactation Consultant & Antenatal Educator
Trained in Motivational Interviewing, Social Media Marketing, Adult Education, Clinical Supervision, Psychological First Aid & a bunch of other stuff that I use in my coaching practice every day!
Recovering chronic volunteer
